1. Don’t shoot portraits ‘up the nose’
2. Spend ages setting things up
3. Use a studio or lots of pro lighting 
4. Don’t use a wide angle lens  
5. Pose your subjects properly  
6. Use a proper portrait lens and a big expensive camera  

Photography isn’t about rules. 

The kiddo - snapshot in between bites of toast while watching tv, no fancy lighting, cheap camera, cheap wide angle lens, no staging.